Redirecting $60,000+ Monthly to Support Calgarians with Jobs While Enhancing Door-to-Door Deliveries
FOR IMMEDIATE RELEASE
Contact: Great News Media
Media Relations Team
Phone: 403-720-0762
Email: [email protected] Website: www.greatnewsmedia.ca
Redirecting $60,000+ Monthly to Support Calgarians with Jobs While Enhancing Door-to-Door Deliveries
Calgary-Based Publisher Creates Holiday Jobs While Innovating Newsletter Delivery
Calgary, AB – As the Canada Post strike enters its fourth week, Great News Media, a Calgary-based publisher, has taken decisive action to ensure uninterrupted delivery of its 92 community newsletter publications to 440,000 households in and around Calgary. By redirecting the $60,000+ it typically pays monthly to Canada Post into the hands of local residents, the company is creating meaningful job opportunities while improving delivery services for homeowners.
This isn’t the first time Great News Media has had to pivot during a Canada Post strike, but advancements in technology have enabled a more innovative approach. The company is leveraging GPS tracking to guarantee timely, door-to-door delivery—offering a service akin to Amazon-style convenience rather than relying on traditional community mailbox drops. For homeowners accustomed to picking up their mail from community boxes, this initiative delivers neighborhood news right to their doorstep, ensuring greater accessibility and convenience.
A Misaligned Future for Canada Post
Canada Post’s long-term viability is under serious threat, with the Crown corporation projected to lose over $1 billion in operating income in 2024. Its reliance on a community mailbox strategy seems entirely misaligned with the growing trend of front-door delivery services offered by companies like Amazon, UPS, Skip the Dishes and Purolator. Additionally, this strategy neglects the needs of individuals with disabilities and the elderly, who often face significant barriers in accessing their community mailbox.
“As we move forward, I envision a future where every home returns to being equipped with a front- door mailbox, and mail delivery is restored directly to each household, combining convenience with a personal touch,” said Mike Russell, President of Great News Media. “This initiative isn’t just about finding a short-term solution; it’s about paving the way for a more connected and community- focused future.”
Delivering with Purpose and Accountability
To ensure the success of its delivery program, Great News Media has implemented clear requirements to maintain high standards:
- Transportation Required: Deliverers must have their own vehicle to pick up newsletters from Great News Media’s headquarters in southeast Calgary.
- Timely and Accurate Deliveries: A strong commitment to prompt and accurate delivery is essential, with GPS tracking in place to verify completion.
“GPS technology allows us to monitor deliveries, ensuring that every newsletter reaches its intended destination,” Russell added. “This level of accountability isn’t just reassuring for us—it’s a promise to our advertisers and the community that we’re committed to excellence.”
Supporting Local Communities
This initiative comes at a crucial time for Calgary, where unemployment has ballooned this year. By hiring local residents, including students, retirees, sports teams, and organizations seeking funding, Great News Media is providing a much-needed financial boost while strengthening community connections.
How to Get Involved
Calgarians interested in participating in the delivery program can email Great News Media at [email protected] or call 403-243-7348 to learn more about available and ongoing opportunities.
About Great News Media
Established in 1989, Great News Media has been a cornerstone of Calgary’s community engagement for over three decades. With a diverse portfolio of 92 monthly community newsletters, the company reaches more than 440,000 households, providing timely and targeted news that fosters connections among residents, community associations, and local businesses. Recognized as a leader in community focused marketing, Great News Media continues to innovate, offering comprehensive advertising solutions across both print and digital channels to build stronger, more connected neighborhoods. Great News Media also owns and operates www.mycalgary.com, a digital community news platform.
For media inquiries or interviews, please contact:
Mike Russell, President
Phone: 403-333-4653
Email: [email protected]